12 Zero Waste Makeup Brands [my favorite ones]

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In today’s article, I will go over my favorite zero waste makeup brands,

Let’s begin:

It is very apparent that there is a global waste problem, but not a lot of people are bringing attention to it. On average, individuals generate around three pounds of non-recycled, non-composted trash each day.

This trash is going straight to landfill, and when you think about how many people there are in the world, you can imagine how quickly this all adds up!

Before you get too upset, let me tell you one thing: you possess the power to easily lessen your contribution to this problem.

There is a rising amount of buzz on the zero waste movement, a sustainable lifestyle that nearly eliminates the creation of waste in one’s life.

zero waste makeup

In fact, many zero wasters can fit all of the trash they have generated over the course of several years into a mason jar.

It may seem extreme, but all it really takes is a little extra thought regarding your consumption habits and seeking more sustainable alternatives to your everyday essentials.

Quitting trash-making cold turkey is difficult, and I will not deny that.

However, it is very easy to start introducing more sustainable practices into your life at a gradual pace.

Remember when you learned about reduce, reuse, recycle as a child? Well, zero waste folks are really just pros at that basic model.

It is about saying “no” to things that will eventually end up in the landfill  and “yes” to products that can be reused for years to come, recycled, or composted.

It is best to take it one step at a time when making long-lasting habitual changes.

Focus in on one area of your life and think critically about how your choices are affecting the planet. Some topics to consider are food, personal care, and cleaning.

Today, I am going to focus on make up and tell you how to make your daily routine more eco-friendly.

Once you slowly tackle all these different areas of your life, you will be living zero waste in no time!

One added perk of pursuing a more eco-friendly lifestyle is that by incorporating more products made from natural ingredients into your life, your health will benefit.

There is a misconception that if a store is selling a product, that automatically means that it is safe for consumers.

However, studies have shown that on average, women are exposed to 168 chemicals a day just by using personal care products.

These hidden toxins often times create reproductive issues, alter hormone levels, and cause cancer. Yikes!

When shopping for beauty products, you may notice that some brands advocate that they are cruelty-free. Even if you are not an animal rights activist, there are legitimate reasons why this is worth caring about.

If a company fears that something they have added to their product may be harmful to humans, then they will first test it on rabbits or mice. If they were putting their customer first, they would not even consider using potentially toxic chemicals and would just use natural alternatives.

The easiest way to avoid chemicals and products tested on animals is to take full charge and make it yourself.

One really easy solution you could incorporate into your beauty routine is a DIY makeup remover.

There are a few different recipes that you can find online, but my personal favorite is super simple: 3 tablespoons of witch hazel and 2 tablespoons of jojoba oil. It is all natural and will make your face feel refreshed after a long day.

If you are not one to make your own products, no worries,

Here are some of my favorite natural, cruelty-free and zero waste makeup brands that are on the market:

1. Axiology

Axiology is a company that provides beautiful lipsticks and lip liners. Their mission is ensuring that every product is 100% “evil-free”, which means that all of their items are vegan, natural, and cruelty-free.

They use post-consumer cardboard packaging and aluminum applicators can both be recycled. Their shades are really gorgeous and their branding is spot on.

Sometimes, I wish that their selection had more to offer than just lip colors, but their dedication to lip care has really set them apart from other companies. 

zero waste makeup

Overall, Axiology’s lip products are eco-friendly, high quality, and come at a very fair price point.

2. ZAO Organic Makeup

Unlike Axiology, Zao Organic Makeup can be your one-stop shop to beauty care and make-up.

zero waste makeup

They offer face cleansers, eye shadows, lipsticks, brushes, and more.

My favorite thing about ZAO is that they offer a replenishment system, so you can buy a refill to pop into your bamboo case or applicator to replace it. Not only is this better for the environment, but it makes it less expensive to restock your favorite products when they run out.

zero waste makeup

The only caveat is that some of the refill pods use plastic.

ZAO Organic’s website says that the plastic they use can be recycled and that they are currently working on solutions that would completely eliminate plastic from their product.

3. Elate Clean Cosmetics

Elate Clean offers a bunch of “conscious beauty” products that are cruelty-free and sustainable.

zero waste makeup

All of their packaging is made of bamboo, which regenerates after being harvested and also is biodegradable.

They sell their palette compacts separate from their actual eye shadows. Which allows you to create your own palette and refill as you use them up.

One thing that I am on the fence on about Elate is that they say that if you follow a zero waste lifestyle. You can contact them and they will pack your order using less packaging, which is great.

However, I sort of wish that it was within their mission to minimize packaging for all customers. Not just those who ask for it.

4. Tata Harper

If you are looking to really indulge yourself into some great skincare products,

Tata Harper is the place to go.

zero waste makeup

Their price point is a bit higher than many of the other companies mentioned, but the quality makes it worth it.

My absolute favorite thing about Tata is that they do everything themselves at their farm in Vermont. All of their manufacturing happens there and they even grow some of their own ingredients.

I really appreciate that they sort their collection according to common skin concerns such sensitive skin, discoloration, blemish prone, etc, because it makes it easy to find what you need.

Another plus is that all of their products are packaged in glass, which can be easily recycled or reused.


Although ILIA is a nature-conscious brand that carries a wide range of makeup, I have a special place in my heart for their lipsticks.

zero waste makeup

They have gorgeous, highly pigmented shades that go on so smoothly. I also love their color hazes, which can be used on your lips, cheeks, or eyes. All of their packaging is made from either recycled aluminum, glass, or recycled paper, which is all recyclable.

ILIA is super transparent about their ingredients and lists everything they use on their site.

6. Fat and The Moon

Fat and the Moon is my personal favorite on this list. Their approach comes from an herbalist perspective. So they really understand how to use the healing powers and properties of plants in their products.

Their makeup, or “adornment” section as they like to call it, is not huge, but they have so many other general self-care products that you never even knew you needed.

They also have an amazing toiletries section that has great sustainable alternatives to your everyday essentials such as:

toothpaste, deodorant, and shaving cream.

Everything is all-natural and their packaging is super cute. I could not recommend Fat and The Moon more!

7. Kjaer Weis

Kjaer Weis is a very glamorous makeup company. Even though their branding feels very high fashion, their price points are affordable and they are very environmentally friendly.

zero waste makeup

They also have a refillable system, which minimizes waste.

They also are certified organic in Europe, which holds more weight than a similar certification in America or Canada. Europe is more strict which means that Kjaer Weis legitimately uses all organic ingredients with no questions asked.

8. Antonym Cosmetics

Antonym is another company that utilizes bamboo as a sustainable packaging material.

My favorite products from them are their blushes because the way they are made makes them look like marbled art pieces.

zero waste makeup

All of their other products are really great and are all made from natural ingredients.

They have a long list of impressive certifications including Ecocert (natural and organic ingredient certified), FSC (sustainable paper production for packaging), leaping bunny (cruelty-free certified), and a vegan certification.

9. RMS Beauty

If you love minimal design, you are going to love RMS Beauty. Their packaging and branding is all very clean and minimal.

All of their products are made to protect you from the harm of synthetic ingredients.

They also mention how some manufacturing processes, even if they are with organic materials, can be toxic, so they do not use these. RMS Beauty products are classics that you can feel good about using. 

10. URB Apothecary

URB Apothecary is definitely another one of my favorites on this list.

Their founder is really interested in the healing capabilities of plants, so all of their ingredients are meant to enhance this belief and use botanical to help you.

zero waste makeup

Everything is all natural, free of chemicals, and cruelty-free. Aside from their wide array of beauty products, they have a small section of home goods as well.

You can tell that the company has a good eye for design based on their packaging and curation of products.

11. Couleur Caramel

If you are looking for amazing French beauty products, Couleur Caramel should be your destination.

They believe in a mutual respect for their customer and the environment because you should not have to feel guilty about your beauty routine.

zero waste makeup

The only drawback is that their website can be a little hard to navigate and shop on, unless you speak French.

There are some American companies that carry this brand, like a eco-beauty supply store called Ecco Verde.

12. Vapor Beauty

Vapor Beauty is an amazing source for great skincare products.

They try to blur the line between makeup and beauty because their foundations, primers, and concealers contain ingredients that help calm your blemishes.

zero waste makeup

One of my favorite parts of their website is their “clean swaps” section where they take popular, non sustainable zero waste makeup products and they suggest their alternatives.

I find this to be a super useful tool for someone who is transforming their beauty routine.

Using more sustainable, natural, cruelty-free products can transform your life, and that is why I hope you will consider trying some of the beauty brands I mentioned.

zero waste makeup

Even if you do not decide to go fully zero waste, a little more consciousness about your consumption habits can go a long way.

Consider transforming your beauty routine to make yourself feel better because looking and feeling beautiful does not have to come at the cost of destroying the planet!

What is your favorite low-waste makeup routine?

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My Zero Waste Blog

My Zero Waste Blog

I am passionate about the environment, sustainability, low-waste lifestyle, and conscious fashion. I love connecting and inspiring other people through my personal experience on how to live a more conscious and low-impact lifestyle.
My Zero Waste Blog

My Zero Waste Blog

I am passionate about the environment, sustainability, low-waste lifestyle, and conscious fashion. I love connecting and inspiring other people through my personal experience on how to live a more conscious and low-impact lifestyle.

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